The Public Area team is our primary capital. We know that in the end, the client always chooses people, whatever the agency. Therefore we are expanding our team through a strategic plan to invest in refining the skills of professionals who join us.
Each member of the Public Area team is a professional in their own area of corporate communications. We are not trying to make our employees «universal soldiers», rather we work to further develop each person’s particular strengths and blend them in the team to meet the client’s requirements. The pooled approach to building our team means that at any given moment we can offer the client the optimal combination of strategic vision, analytical experience, communications skills, and managerial experience to achieve the best possible result.
When putting together a team for a given project, we pay considerable attention to the mix of personalities, «chemistry», and compatibility of those working together on our side and the client’s side. This is the basis for choosing the main project manager — we work well with each other and always want to ensure the client feels at ease working with us.
All of our employees speak fluent English as this is vital for both our international clients, and Russian clients in the international marketplace. In addition, we have colleagues working outside of the core
Public Area’s key employees
Anton Karpov
Director
Over nine years experience in corporate communications and IR. Previously, Anton worked as an editor at the First Channel, the leading TV channel in terms of market share and audience reach in Russia and the CIS. He has also worked in the PR departments of Russian energy companies as well as for the communications group R.
Anna Gorbacheva
Head of Corporate Practice
Over five years in PR and communications. Works for Public Area since its founding. Previously worked as an account manager for Toyota, Toyota Bank,
